Notonthehighstreet.com
Role:
Designer
I led the redesign of the app for notonthehighstreet.com where I was responsible for producing a brand new identity. I was responsible for designing a comprehensive UI toolkit for the developers and designers as well as managing all marketing collateral such as landing pages and ATL advertising. Upon release of the app, it made it to number one in the app store for 'best app' and remained in this ranking for 6 consecutive weeks.